Made by veterinary nutritionists, for healthier dogs

Made by veterinary nutritionists, for healthier dogs

Access Vet Portal
Made by veterinary nutritionists, for healthier dogs

Made by veterinary nutritionists, for healthier dogs

Access Vet Portal

Complete & Balanced, Exceeding AAFCO Standards

Our human-grade food complies with AAFCO nutrient profiles and has been proven complete and balanced by a feeding trial that surpassed AAFCO guidelines.

Developed by Veterinary Nutritionists

All our recipes are formulated by board-certified vet nutritionists based on decades of research and veterinary hospital practices.

Unprecedented Safety Standards

Made and tested in a USDA-compliant facility alongside food made for humans with quality control standards never before seen in the pet food industry.

Portion Control for Easy Weight Management

Pre-portioned packs customized to meet each dog’s caloric needs make it easy to maintain a pet’s ideal body condition.

A Solution for...

A Solution for...

Weight Managment

Getting portions right is critical to maintaining a dog’s ideal weight and body condition. We work with our vet nutritionists to determine the optimal calorie needs based on breed, age, activity level, and other factors.

GI Problems

We started making our food to heal a dog with chronic stomach problems. She got better, and countless customers have reported that feeding fresh food resolved life-long vomiting issues and other and other gastrointestinal problems.

Picky Eating

Too many dog owners struggle to get their pets to eat at regular times, or in some cases, at all. Even for those who have “tried everything” feeding food that’s naturally full of flavor and moisture has made their pets excited to eat again.

Allergies

Determining exactly what a dog is eating is key to addressing allergies. Human-grade standards mean knowing exactly what’s in the bowl. And many dog owners find their pet’s allergies improve with a minimally processed, simple, limited-ingredient diet.